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     Check back regularly to keep up with the 4 "T's"  of Internet Marketing - Trends, Tips, Tools & Techniques.


Saturday, January 14, 2012 About The 24/7 Administration
Blogging For Profits In 2012

Internet Marketing Consultant

 
 
Now that the holidays are firmly behind us and we are beginning to "get into gear" to make it great in 2012, many of us are planning a big marketing push for 2012. As you settle on a marketing plan for the new year, you should be asking yourself this crucial questions ... What are the hottest tools being used by the most successful online marketers?

One of the best Internet marketing tools to really come of age in 2012 is The Blog. Thousands of companies and individuals, big and small, are now using blogs to expand their reach and warm up the very cold market known as The Internet. Many home business owners are asking the same question - What the heck is a blog?

A blog is a very clever marketing medium that reads more like a diary than a newsletter. An effective blog gives its readers a peek into the mind (and sometimes the daily life) of the blog's author. A typical blog includes some combination of text, images, links, videos and advertising. The majority of blogs are mostly text based and are part of a wider phenomenon known as social networking (MySpace, YouTube, etc.)

Most blogs focus on a particular subject or industry ... for instance there are popular sports blogs, travel blogs, movie blogs, political blogs, Internet blogs, entertainment blogs, and reality blogs. Many companies include their blog as a section of their main website.

Blogs can be personal or business related. Business or corporate blogs can be used to compliment existing advertising, expand low cost marketing options, and increase business exposure in the marketplace.

The most effective business blogs have regular entries, in most cases ranging from several times a week to several times a month. The entries are typically in reverse chronological order, with the newest entries appearing first. The author (or blogger) shares his/her thoughts on topics that are usually of importance to the particular industry he/she does business in.

A blog is a very effective and inexpensive way to reach your target audience. A well designed and well written blog increases your exposure because of 3 primary reasons:

  1. Blogs reach a highly targeted audience of people who you know are interested in your business/industry.
  2. Blogs make your site "sticky" - they are like a reality show that keeps your readers coming back to find out what's happening next.
  3. Blogs are a very effective place to advertise because you know you are reaching a very targeted audience.

Until now, the majority of the best corporate blogs have been credited to CEOs of large corporations like Bill Marriott of the hotel chain, Bob Parsons of GoDaddy, Marc Cuban of the Dallas Mavericks professional basketball team, tennis star Anna Kournikova, and William Shatner of television and movie fame.

The challenge for most Internet marketers is they are not always inspired authors. Designing and writing a blog can be a major undertaking, both getting started and keeping it going. The famous bloggers listed above have mega resources available to them, including ghost writers and public relations departments, to assist them in writing and managing their blog.

We recently located a fantastic resource for "auto-blogging" ... in other words,  you can have a blog like this of your very own, without lifting a finger.

Get your own 24/7 AutoBlog here »

If you're interested in taking advantage of the amazing hi-tech blogging phenomenon, without investing 100s of hours and $1,000s of dollars, we invite you to check out the link above.

To your success,
The 24/7 Administration
24/7 MultiMedia Marketing
[email protected]
(262) 354-0017

 


 
 


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Sunday, January 1, 2012  
Solutions For New Year's Resolutions
 
 


It's that time of year again. Millions, perhaps even billions, of well intentioned people will be making (and breaking) their New Year's Resolutions. A select few are actually even sticking to their resolutions. Which category do you fall into? Do any of your resolutions involve your home Internet business? Is 2012 going to be just "more of the same" or is this the year you finally break out and achieve your goals?

Many home-based business owners are asking themselves those exact same questions right about now. And here's a shocking statistic for you ... if 2012 is anything like recent years, 96% of those home business owners will fail. Some will fail for lack of effort or lack of intestinal fortitude - they will simply quit the moment they encounter an obstacle or two.

If you're one of those people, you can stop reading this blog right now, because we don't have anything for you. If you lack the inner strength and persistence to fight through the challenges, there are no tools, techniques or strategies that will alter your fortunes. Here's the cold hard truth - you are going to face challenges and tough times - every business does. No amount of technology is going to change that. It's what you do in the face of adversity that determines your future.

Unfortunately, there are also a good many committed and self-motivated home business owners who will fail in 2012. Their failures will not be from lack of effort or hard work. They will fail because they lack the proper tools to compete in today's Internet landscape. If you are serious about making this your year, it's time to put technology to work for you, instead of the other way around. Remember the old saying, "People don't duplicate, but systems do."

The list below includes our favorite tools in several different categories.

To your success,
The 24/7 Administration
24/7 MultiMedia Marketing
[email protected]
(262) 354-0017

   
 

 

The 24/7 Administration Tools of The Trade List


Website Traffic Tools

24/7 FastTrack Marketing - revolutionary marketing system that generates massive, laser-targeted traffic for up to 3 of your chosen businesses. This site offers a FREE lifetime membership.

Check out FastTrack here »

Automated Sponsoring Tools

ProBuilderPLUS - A complete suite of automated tools, including Voice Broadcasting, Autoresponders, Flash Movies, Contact Managers, Lead Capture Pages, Banner Ads, Conference Bridges & Traffic Rotators.

Check out the ProBuilderPLUS tools here »

Presentation & Lead Generation Tools

MyNetworkingPro - Combining the two hottest trends on the Internet ... Social Networking & Network Marketing. Get paid to meet and network with like minded home business owners!

Check out MyNetworkingPro here
»

Technology Tools

Global Domains International - As #37 on the Inc 500 List, GDI offers domains, web hosting, website builders, and email accounts. Available in over 190 countries and 9 languages, GDI is a worldwide phenomenon with global reach. Great complimentary

Check out Global Domains here »

 

     


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